Not sure what promotional products to choose? For the hottest promotional items speak to one of our dedicated account managers who will be happy to advise on the best promotional merchandise items. Check out our huge range of branded corporate gifts.
Promotional Conference Items
Conference and events are an important occasion for every business, and ensuring that you have the right promotional merchandise can be a daunting exercise. We are here at Buypromoproducts to help walk you through that process and help you get the best possible promotional items that will reflect your business and the message you are wanting to convey.
Key Benefits of Conference, Exhibition & Events Branded Merchandise
The British Promotional Merchandise Association (BPMA) have long been recognised as an authority on promotional merchandise, according to their 2012 report, by choosing the right promo items will help you entice your target audience onto your stand allowing your to capture their attention!
When thinking about what will work best for your organisation there are a number of key points for you to consider:
Create desireability for your promotional product and your audience are going to want to come and talk to you, so that they can take home with them one of your giveways. Try to think outside the box and create something innovative, we have plenty of unusual promotional products available and we are happy to advise.
Is the advertising gift you are giving away going to serve any useful purpose? Take the time to think about what you can offer that will be used and have longevity after your event. You want to keep your brand in front of your client long after your event has finished.
Be realistic about what your budget it is for your event, try to factor in the lifetime value of each of your new customers that you gain. It is often better to spend a little bit more than you initially anticipated to ensure that you really do stand out from the crowd.
Try to ensure that your are following your corporate guidelines, but also ensure that your are creating a strong message to your clients. If you needs some help creating straplines we are happy to suggest some ideas for you.
If the aim of your event is to raise funds, then think about the practicalities of transportation, whether you will be selling these online as well as at the event itself. Often large scale events will sell via their websites, and this is an opportunity not to be missed, particularly if you represent a popular brand that people are going to want as a souvenir gift, or a t-shirt to demonstrate their passion for you at an event.